PARKING

For your convenience, complimentary self-parking will be available in the Baird Center Garage (405 W. Kilbourn Avenue), with attendants on-site to assist guests. Upon arrival, simply approach the gate and scan the provided pass for entry. When exiting, scan the same pass again and the gate will lift for departure. Please note that parking is valid while space is available within the structure. Guests may also choose to drop off directly in front of the building at the main entrance of the Baird Center, located on the southwest corner of Kilbourn Avenue and Vel R. Phillips Avenue.

Should the garage reach capacity, street parking is available in the surrounding area and is complimentary after 6:00 PM. ‍

Due to additional Milwaukee-area events and I-94 construction, traffic may be heavy going eastbound. Consider alternate driving routes and allow additional time!

REGISTRATION

Guests will enter through the main entrance of the Baird Center, located at the corner of Kilbourn Avenue and Vel R. Phillips Avenue. Upon arrival on the first floor, guests will proceed to the 4th floor for registration and where the evening’s festivities, including hors d’oeuvres and cocktails, will begin.

If you have not already done so, you will need to register for all electric payments, including the paddle raise and the live auction; a credit card is required to participate.

LIVE AUCTION PACKAGES

We have 10 fantastic live auction packages available (see descriptions below). At the conclusion of the evening, live auction winners will receive their packages at the check-out table.

Evening Flow

Cocktail Hour Begins at 5:30 Passed hors d’oeuvres, open bar, signature cocktail, and an ice sculpture experience. Signature cocktail served through the ice sculpture. Guests are also invited to browse and preview live auction items.

Grand Ballroom Doors Open at 6:15 p.m.

Program, Centennial Awards, Live Auction, Raise the Paddle Begin at 6:30 p.m.

Dinner Served at 7:30 p.m.

Total Raise Announced and Sneak Peek of the Future at 8:30 p.m.

Program Concludes at 8:45 p.m.

Live auction items:

• Indulge in a private pasta experience for ten people at Shully’s Cuisine in Thiensville

• Enjoy an exclusive dinner for 10 guests on 500 acres of unspoiled land at River Wildlife Lodge in Kohler, Wisconsin

• Embark on a guided bourbon journey through Wisconsin’s craft distilleries

• Experience an ultimate Badgers weekend for a Badgers game on September 12th, an overnight stay, brunch, and a golf outing

• Discover a vibrant Chicago overnight outing blending iconic architecture, wine, and top-tier dining

• Escape to a sun-soaked Cancun retreat offering comfort, convenience, and endless beach and resort experiences, with travel dates mutually agreed upon

• Step inside a behind-the-scenes art tour with appetizers and drinks in an evening gathering in the former UWM Alumni House

• Watch Brewers baseball from a luxury suite on August 20 with food, drinks, and great company

• Step inside a classic car garage experience for 20 guests while enjoying appetizers and drinks, offering an intimate evening surrounded by beautifully curated vintage automobiles

• Enjoy a golf foursome at FORE our little HEAROS Invitational Golf Outing at the Wisconsin Country Club on August 31, 2026

‍We are so grateful for your attendance. Your willingness to support our mission is so appreciated. We have over 500 guests in attendance!‍

If you have any questions, please call Micah Kulas at 414.244.9593 or email her at mkulas@hearwi.org.

Event and Sponsorship Information: Celebration of the Century — HEAR Wisconsin

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